World-record endurance runner Tim Rogers is encouraging runners to sign up for CancerCare’s 2026 Cross Bay Half-Marathon, describing the event as a “unique experience” and a fantastic opportunity to raise vital funds for people affected by cancer.

Tim, who in 1999 set a world record for completing marathons on all seven continents in just 99 days, will be taking part in the iconic race across Morecambe Bay for the first time. Tim is the founder of Sapphire Running Zone, a site dedicated to encouraging runners to raise money for charity.

Despite decades of endurance running experience, the event will present a new challenge.

“I’ve done lots of off-road and trail runs, but this will be the first time I’ve completed a race on sand,” Tim said.

“I won’t be pushing for a time on this occasion, in a similar vein to when I ran Antarctica; it took well over two hours longer than my normal marathon time due to the extreme conditions. My aim is to enjoy it as it will be such a unique and different experience.”

The Cross Bay Half-Marathon sees runners travel across the famous sands of Morecambe Bay under the guidance of the King’s Guide to the Sands, making it one of the most distinctive races in the UK.

While the terrain can be challenging, Tim believes beginners shouldn’t be discouraged from signing up.

“Forget about chasing a personal best and focus on finishing,” he said. “This isn’t the race to aim for a PB – it’s about the experience and the achievement.”

Tim recommends runners incorporate off-road training into their preparation.

“Try to get onto trails during your training so you get used to running on different surfaces. Your cadence and running style can change when you leave the road, so practising that beforehand will really help.”

He also advises runners to practise their nutrition strategy before race day.

“Develop a race-day routine during your training. Start introducing fuel such as gels or snacks on your longer runs and gradually increase it as your mileage builds.

“The key rule is never try anything new on race day, including your pre-run breakfast. I always have tea and toast before a race or a long run at home.”

Tim will be running in trail shoes but suggests runners wear what they feel most comfortable in.

Participants are encouraged to carry water and fuel during the half-marathon, using a belt or a CamelBak. For novice runners, the prospect of eating or drinking while running can be daunting, but Tim says trial and error during training will help runners find what works best for them.

For those new to running, Tim recommends starting early and building gradually.

“Most runners should aim for a 12–16 week training plan,” he said. “If you’re completely new, start with half a mile or a mile and increase gradually. Consistency and progression are the most important things.”

Tim hopes runners of all experience levels will join him and CancerCare supporters for the 2026 Cross Bay Half-Marathon to raise essential funds supporting adults and children affected by a cancer diagnosis.

“It’s never too early to start fundraising,” he added. “Once you’ve finalised your training plan, keep friends, family and colleagues updated with your progress and share your fundraising link.”

Booking is now open for The Cross Bay Half-Marathon. There are various ticket options available depending on your preference for fundraising.